If your new car search has led you to believe you have to choose from a sea of black, white, and silver, you’ll be pleased to know that a world of bespoke color is available. Special order paint is an exclusive factory order process offered by prestigious manufacturers, allowing you to choose a color that is not part of their regular production. This is a critical step when you want to build your own car and have a truly personalized vehicle.
Color and Your Personal Legacy
Choosing a custom color is a profoundly personal decision, connecting the car not just to a palette, but to your personal legacy. The excitement begins when you start exploring the options—imagining how your selection will look on your next car. You are commissioning a color that often has a story, a history, or a unique significance, making the car a highly personalized asset.
You can take this expression further by using a “Match to Sample” option, which can replicate the exact shade of a personal item, or a color from your family’s history. These custom paint colors ensure the vehicle you drive is a true, authentic extension of yourself. We facilitate this creative journey, providing the clarity to match your vision to the precise factory specification. Take control of your new car search by choosing to buy or lease a car with our guidance.
Understanding the Custom Paint Landscape
The ability to select a truly bespoke color often lives outside the standard dealer configurator. These programs are designed for buyers who want an exclusive, factory-backed finish. The key is knowing which manufacturers offer these programs and how to navigate the required paperwork, lead times, and associated costs. For an exclusive, factory-backed finish, the goal is to build your own car with the manufacturer, not the dealer.
Custom Paint Programs
Here are some of the specialized custom order programs we work with for our clients:
- Audi Exclusive grants you access to an extended portfolio of exclusive and heritage colors. Specialty finishes include striking crystal effect paints (which shift color with light), metallic, pearl effect, and various sophisticated matte finishes.
- BMW Individual offers a portfolio of over 165 unique paint finishes—significantly more options than the standard palette. These include head-turning vibrant colors and classic frozen (matte) options.
- Porsche’s Exclusive Manufaktur’s Paint to Sample (PTS) program unlocks a library of over 190 iconic colors specially manufactured in the factory.
- The Mercedes-Benz MANUFAKTUR collection (formerly Designo) emphasizes extreme exclusivity and quality. Available finishes include premium metallic, multi-coat gloss, and the distinctive satin-finish magno (matte).
- Range Rover’s SV Bespoke Paint curated palette offers up to 230 exterior colors in gloss, matte, or satin. Their “Match to Sample” paint service provides an almost infinite capability to match virtually any color you desire.
The Cartelligent Advantage: Clarity and Control
The custom paint process is highly personal and involves a premium price and longer production timeline.
This is where we excel.
As your concierge car buying service, our role is to ensure you understand every aspect of the decision to build your own car, from the precise cost of the custom color to the confirmed estimated delivery date. And we can help you with the other custom build decisions so you get exactly what you want. We guide you through the process, submitting your specifications, and monitoring the order every step of the way.
Ready to build your own car? Start your complimentary custom-order consultation today and drive something that truly reflects your individuality. Get started now at Cartelligent.com/get-started/.
